Functionality Essential to Stationary Success in Technology
For years ASI and PPAI suppliers have released tired old designs in terms of padfolio and portfolios. No matter how many ways you adjust the layout or change the underlying material a simple paper carrying padfolio is not exciting nor is it unique in any way. This year and with the introduction of one of the most popular technology devices in the ebook type readers manufacturers are stepping up and delivering flexibile and functional gifts just in time for the holiday season.
Polyconcepts has left Bullet Line dragging in the dust with no new apparent releases late season. Their larger line Leed's has come out with an entirely new catalog for September featuring the Elleven Zippered Padfolio which breaks from tradition in offering not only the regular writing padfolio but has included a soon to be patented techtrap storage. Instead of trying to conform to a particular device the mesh scuba elastic bands allow the end user to put the latest book readers including the iPad and Kindle as well as phones and even small netbooks. Keep in mind there is no padding as you would see with a backpack or computer bag but this is after all a regular writing pad. The dobby material is also different and the large decoration area on the front provides plenty of options. Most customers will elect to go with the debossing as it looks better and for whatever reason only single color imprint is allowed by the manufacturer.
The new Elleven line will eventually expand to just under a dozen pieces. Right now they are focusing on maintaining plenty of inventory to feed hungry distributors as we head into one of the busiest seasons of the year. Although they appear to have missed the mark with a few items such as the technology organizer that cannot hold the newer tech gadgets they have done a good job overall and we expect to review more items in the near future.